Days to Go Until Application Deadline









Due to demand we encourage early applications to ensure you can get the best match with one of our start-ups. Application takes 10-12 mins to complete.

Mentor matches are made based on a rigorous matching process, so if your application is successful and you have a match we’ll notify you by 21st September enabling you to start your official Mentor training, and meet your client, on the 10th October.

Impact Mentoring Programme 2018/19

The Pernod Ricard UK Impact Mentoring programme offers all employees the opportunity to volunteer and support an impactful UK startup in the role of business Mentor, offering their skills and expertise in one of the following areas:

  • Business Services (IT, Finance, Legal)  
  • Marketing (Traditional & Digital Marketing, Experiential, Brand Management, Consumer Insights)
  • Communications (PR, Content, Social Media)
  • Commercial (Revenue Growth Management, Customer Account Management, Sales, Business Development, Category Development)  
  • Operations (Supply Chain, Logistics, Procurement) 
  • Business Managment (Strategy, Financial Modelling, Change Management, Leadership)
  • HR (People & Culture, Hiring, Recruitment)

If you aren’t sure you have the time, or the right fit for mentoring, you are welcome to express interest in one of the 1-Day Troubleshooter events which take place in London & Manchester. If so head to the bottom of the page to find out more.

Who are the start-ups you could Mentor?

We have selected a range of impactful social and environmental startups to take part in the Impact Mentoring programme. Each of the startups are working to tackle some of society’s biggest challenges from youth development, education, unemployment and poverty to isolation, the refugee crisis, animal cruelty and conservationism, and have specific support areas that you will be able to input on.

You can learn a bit more about each of the startups that will be taking part and the areas where they need support below:

The Date Company provides organic, ethically sourced, premium dates coming straight from the Middle East. We pride ourselves on ethics by making sure our farmers are paid fairly and by donating 5% of our profits to charity. As a Social Impact startup, we need to come up with a sustainable sales strategy in which we are constantly bringing in sales weekly rather than seasonally. We also have no marketing plan, and I believe part of this ties down to how early we are in our business.  It would be great to have a mentor who can help us further develop and structure our business strategy…

Hamayun Farooq

Co-Founder, The Date Company

Becoming a Mentor

As a Mentor, you will be assigned a socially or environmentally impactful startup who you will lend support to across monthly face to face sessions providing advice and guidance in the field relevant to your area of business expertise. The aim is, over a regular series of meetings, to help them address key business areas that develop and strengthen their strategic vision.

The programme lasts 9 months and you’d be expected to commit to the full duration of the programme, offering a mix of monthly face to face sessions alongside supportive phone calls and emails in between.

To be a specialist mentor you must:

  • Have excellent listening skills
  • Demonstrate empathy and understanding
  • Be a lateral thinker: able to review the full 360 degrees of a project
  • Be confidant making strategic recommendations
  • Have expert knowledge in a specialist business subject
  • Be able to give 2-4 hours of your time a month face to face and by phone/email

Want to apply?

You must be able to commit on average 3 hours of your time per month between October 2018 and June 2019, as well as be able to demonstrate how you would use your professional skills and experience to mentor a start-up. 


How to apply to be a Mentor

If you would like to apply for the Impact Mentoring programme, you will need to complete the application form outlining your skills, experience and motivation for taking part in the programme by Friday 14th September 2018 at 2pm.

Impact Mentoring Programme: Key Timings

By way of application you enter into a rigorous matching process which is carried out by the experts at _SocialStarters. This process determines if you are eligible for the programme and if we have a suitable match for you this match will automatically be allocated. Once you’ve been informed of your match, you will have 48 hours to officially confirm your match and if you decline it, we will allocate the opportunity to another applicant. All applicants will be informed of the outcome of their application at the latest, by 21st September 2018.

Application deadline: Friday 14th September @ 2pm

Matching Decisions: 21st September

Your Acceptance of Match: 23rd September

Training & Meet and Greet: 10th October

Mentor Training Day 

Training for Mentors will be provided as part of the Impact Mentoring programme and if selected to be a Mentor, you must be able to attend the morning session on 10th October in London and meet your startup for an introductory session after. Lunch will be provided.


9.30am-1pm: Mentor Training Workshop

1pm-3pm: Client Meet & Greet (with lunch included)

Mentoring Training Team

Our facilitator on the day will be Neil Prem, a much in demand transformational coach supporting change makers to create authentic and meaningful businesses, alongside Andrea Gamson Co-Founder & CEO of _SocialStarters.

Social Impact Troubleshooter Events 2018/19

Not sure you have the time to mentor? 

Register for one of our 1-day Troubleshooter event which take place quarterly (Oct/Jan/Apr) and you could take part in a meaningful problem solving exercise for one of the startups on the programme.

Taking part in a 1-day Troubleshooter event

We’ll be running 3 Troubleshooters to support our impact clients with your strategic expertise between October 2018 and May 2019. Two events will be in London and 1 will be in Manchester. If you’d like to be one of the first people to be invited to join these events, register your email below.